Welcome to

I'm a Social Media Strategist & Editor

based in London.

An award winning marketer, I help brands of all sizes navigate Social Media.

Services

As a freelancer I'm available for projects covering anything from Social Media strategy, community management, content ideas and production, social listening, hashtag strategy, tone of voice, copy writing, reporting and strategy.

Training

Perfect for anyone looking to get their brand started on Social Media, or those who want to take their marketing to the next level. Working with you beforehand, I'll put together a personalised one-hour training session to help you get the most out of your Social Media efforts, with further training available as and when you need.

Public Speaking

Looking for a Social Media marketer to speak at your next event, meeting, conference or even school assembly? I've been a keynote speaker, hosted and taken part in panels at conferences such as the Digital Marketing World Forum and Social Day as well as speaking at head offices including Uber and LEGO.

I've worked with

 
 
 
 
 

Welcome to

I'm a Social Media Consultant

based in London.

An award winning marketer with 13 years' experience in Digital advertising, I help brands of all sizes navigate Social Media.

Services

Social Media

Marketing

As a freelancer I'm available for short to medium-term projects covering anything from community management, content ideas and production, agency management, social listening, copy writing, reporting and benchmarking.

Social Media Strategy

Pitching

Department Liaison

Training

I've helped brands develop their overall Social Media strategy as well as led the creation of playbooks covering hashtag strategy, approach to photography and tone of voice.

Need help selling-in the role of Social Media for your business?  I've contributed to and successfully pitched over £2m worth of plans to company stakeholders at the highest level. 

I have a track record of streamlining the Social Media team's way of working between with Legal, Comms and Customer Services departments.  

Perfect for anyone looking to get their brand started on Social Media, or those who want to take their marketing to the next level. Working with you beforehand, I'll put together a personalised one-hour training session to help you get the most out of your Social Media efforts, with further training available as and when you need.

Social Media Audit

Public Speaking

I've been an international keynote speaker, hosted and taken part in panels at conferences such as the Digital Marketing World Forum and SocialDay as well as speaking at head offices for global brands including Uber, L'Oreal and LEGO.

Subjects covered included Social Media Strategy, Community Management, Content Marketing, Customer Services and Influencer Marketing.

Using industry-leading tools and expertise, I can audit your existing Social Media channels, benchmark performance against your competitors and help make your marketing more effective.

I've worked with

Testimonials

McDonald's UK

"Our social approach has shifted from being an Achilles heel to a real competitive strength."

Under my guidance, McDonald's UK have won 'Best Use of Facebook' and 'Best Use of Content on a Social Platform' awards.

OMD UK

"I can honestly say it's rare to find someone with Will's depth of knowledge and understanding of Social Media, the changing trends and technologies and most importantly, what that means for brands.

 
He is super smart, proactive, stays absolutely up-to-date and is passionate about the opportunities that Social offers. I couldn't recommend him highly enough."

Digital Marketing World Forum

"Your presentation was a hit with our attendees and everyone was really engaged.  A brilliant presentation."

Let's Work Together

Get in touch if you'd like to discuss working together, have me speak at your next event or just fancy a chat!

​Tel: 07831 300 884   will@willbsocial.com

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